Social Media Metrics Secrets by John Lovett

Social Media Metrics Secrets



Download Social Media Metrics Secrets



Social Media Metrics Secrets John Lovett ebook
Publisher: Wiley, John & Sons, Incorporated
Page: 384
ISBN: 9780470936276


Invaluable advice on analyzing and measuring the effects of social media Do you wish you could sit down with an expert to figure out whether or not your social media initiatives are working? With Social Media Metrics Secrets, you can! Expert John Lovett taps into his years of training and experience to reveal tips, tricks, and advice on how to analyze and measure the effects of social media and gauge the success of your initiatives. He uses mini case studies to demonstrate how to manage social operations with process and technology by applying key performance indicators, and assessing the business value of social media. Highlights how social media can ...

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